The first page does not need to start with the selection of the template. Order the goal, materials and decision makers so that the work on the project has a clear direction.
Describe the task in your own words
You may need a place to submit an offer, collect queries or give instructions to customers. Choose the most important task and describe them without technical names. This will make it easier to talk to the designer and evaluate further proposals.
Think about what you should know after a short visit. If you can’t clearly explain the scope of your activities, the new layout of the website will not solve it itself. First order your offer and basic information about the way you cooperate.
Prepare a small set of materials
First, collect the current logo, contact details, service descriptions and available photos. Save which materials are ready and which need to be developed. They do not need to be immediately ideal, but the contractor should know their status before fixing the schedule.
The project often needs a decision on the scope of the service, name in the menu or publication of the photo. If each of them goes to another person without a common coordinator, it is easy for conflicting remarks and delays.
Example: a company with three services
The owner wants to put everything on one page. After ordering the customer questions, it turns out that each service requires different preparation and has a separate process. In this case it is worth checking the layout with a short overview on the main page and separate service descriptions.
This does not mean that more subpages are always better. The division should result from the content and needs of the recipient. One succinct page can suffice if the offer is actually simple and does not require separate explanations.
Find out what the reception will look like
Save a few tasks to perform on the ready-to-do page: finding the service, checking the contact details, sending a query, and changing the selected text in CMS on your own. These scenarios help you evaluate the action instead of limiting the conversation to your taste.
- One main task of the party and a specific recipient.
- A list of materials with information about their news.
- Person collecting comments and approving decisions.
- A few reception scenarios, also on the phone.
Further process describes the stages of website creationUse the guide to collect requirements how to prepare the company website briefing.
